Archive for August, 2006

Work hard but don’t miss out on life.

The pursuit of short-term material gains means you have less time and energy to devote to things that make you happy in the long run, like hanging out with friends and family, exercising, hobbies or volunteering.

We think that money will facilitate all our other desires: We will be able to afford the beach house where we will have the time and space to play.

But how much time does it take to earn what you need so you have the time to play?

That was the dilemma Diane faced. She had joined an international accounting firm in her 20s and vaulted to partner.

“To do the job really well, you had to live, eat and breathe it, and that was fine with me—I loved it,” she says.

In the mid-90s, Diane began reflecting on a course she had taken at work, in which participants were asked to visualize their lives at age 65.

“Almost every person described a scene where they were secure financially and surrounded by children and grandchildren.

“I thought, if you spend all your time working, what makes you think you’ll have any family who care when you’re ready for them? It takes a lifetime to build those relationships.

A light bulb went off.

Diane asked to be relocated to her hometown to be closer to her family.

Her aunt moved in to help care for the kids while Diane kept running on the threadmill of long hours and frequent travel.

“When I was home, I was so tired and stressed. My oldest daughter got into pre-school and then kindergarten and I felt I was missing out on too many of the special moments.

“You don’t get second chances with this stuff.”

Diane quit, downsized her expense and began consulting part-time.

Excerpted from Laura Rowley’s book, Money & Happiness, published by John Wiley & Sons

Google Analytics is FREE!

Wow, Google has just offered free web analytics services to EVERYONE!

Aptly called “Google Analytics”, this free service will allow website owners to track the behavior of their online visitors, find out traffics sources (e.g. referring URL, keywords, search engines etc.), optimize online content and navigation, track conversions and much much more!

And Google Analytics is fully integrated with Google AdWords, meaning AdWords markters will be able to compute the ROI of each AdWords campaign, down to the keyword level!

This also means AdWords marketers will be able to derive far more insight on the performance of their AdWords campaigns, including which purchased keywords provided positive ROI and which didn’t.

You’ll be able to access Google Analytics from within your Google AdWords account.

Find out more about how you can obtain a free Google Analytics account here.

Exactly How Marlon Sanders Got 2.8 Million Visitors…

Go out on a busy street anywhere in your city and ask around. 1 out of every 102 people who surf the Internet in English has been to at least one of Marlon Sanders’ websites (according to Web Trends Live).

What do you care?

Because first Marlon’s going to PROVE it to you.

Second, he’s going to show you step-by-step in detail, exactly, specifically how he did it.

No smoke and mirrors. Everything is revealed.

He’s never done this before. If you want to get more visitors to your website, check this gentleman out now.

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Fix your weakest link and enjoy the ride.

It is interesting why smart people go astray.

I have seen all sorts of people with terrific IQs that end up flopping in Wall Street or business. They have 500 horsepower engines and get 50 horsepowers out of them. Or worse, they have their foot on the brake and the accelerator at the same time.

One of the things you will find, which is interesting and which people do not think of enough, with most businesses and with most individuals, life tends to snap at you at your weakest link.

So it is not the strongest link you are looking for among individuals in the room. It is not even the average strength of the chain. It is the weakest link that causes the problem.

It may be alcohol, gambling…it may be a lot of things; it may be nothing which is terrific. But it is a real weakest-link problem.

When I look at our managers, I am not trying to look at the guy who wakes up at night and says e=mc2 or something.

I am looking for people that function very, very well. And that means not having any weak links.

The 2 biggest weak links in my experience: I have seen more people fail because of liquor and leverage—leverage being borrowed money.

You really do not need much leverage in this world. If you are smart, you are going to make a lot of money without borrowing. I have never borrowed a significant amount of money in my life. Never will. I have got no interest in it.

The other reason is I never thought I would be way happier when I had 2x instead of x. You ought to have a good time all the time as you go along. If you say, “I’m taking this job…I do not really like this job but in 3 years it will lead to this”, forget it. Find one you like right now.

Excerpted from a lecture by Warren Buffett at Notre Dame University in 1991. Source: www.tilsonfunds.com/BuffettNotreDame.pdf