Archive for March, 2010

To Advertise Or Not To Advertise: Marketing Is The Answer by Clate Mask

Have you ever heard the saying, “I know that I waste half of my advertising budget. The problem is I don’t know which half!” It is this very philosophy that is prompting me to strongly inform you… advertising doesn’t work!

Let me show you why:

* There is no way to track effectiveness (or ineffectiveness)
* It’s impersonal
* The target audience is too large
* It’s costly to redo or improve
* There is no call to action

What surprises me is the number of small business owners that save their marketing dollars just to waste them on ineffective advertising. Then, they complain because nothing is working and they don’t have any customers.

I know what you’re thinking, “Isn’t advertising and marketing the same thing?” Well, not really. Let me explain the differences. Advertising includes: commercials, billboards, radio, and newspapers. Marketing includes: e-mails, letters, postcards, and fax.

So how is follow-up marketing better than advertising?

* You can track response rates
* You can quickly change campaigns that aren’t working
* You can specifically target your audience
* It leads prospects to an immediate sell

If you really want to attract more customers, you will learn to market and leave the advertising to those gazillion dollar companies.

Simple formula for making up to $530 an hour

Quick Flip FOrmula

If you could could turn $10 and an hour of work into $100-$300, how many times would you do it?

That’s exactly what you can do with a brand new Quick Flip Formula that my friend Ivan Correces just released.

It’s a simple domain flipping system Ivan uses himself to make up to $530 an hour. Not bad for a part-time ‘job’.

If you think this is too good to be true, or another fad, it’s not.

There are people out there making a killing flipping domain names, (6 and 7 figures part-time), and it’s a legit way of making money.

The problem is, just like in Internet Marketing, there is an ‘elite’ group of people making all the money flipping domains (1% of the people make 99% of the money).

But with this “Quick Flip Formula”, Ivan came up with a unique twist on the whole domain flipping game, that allows the average Joe to get a piece of the action.

I’m not going to explain this whole system, but I’ll just say that it’s a very simple and effective way of making a few hundred bucks a day, with just a few hours of work. And it goes something like this…

1. You buy a domain for $10.

2. You apply the Quick Flip Formula (which takes less than 15 minutes per domain).

3. You make $100-$200 profit on average per “domain flip”.

4. Rinse and repeat as many times as you like.

That’s pretty much the whole formula in a nutshell. It’s very simple. And that’s exactly what separates this from all the other “make money” systems out there. I really think the fun part is it takes less than 15 minutes of preparation to spruce a site up, in the author’s words.

If you’ve tried other ways of making money online, and you find it too complicated or too time-consuming, this will be a breath of fresh air for you.

– You don’t need to create your own product.
– You don’t need to be a great copywriter.
– You don’t need your own list.
– You don’t need to be an AdWords expert.
– You don’t need to chase affiliates or be in the inner circle of gurus.
– In fact, you don’t need any marketing knowledge or technical skills at all.

This is the perfect system for normal, everyday people to realistically make some extra cash online, quickly and easily. And by “extra cash” I mean $100-$300 per day with just a few hours of work (as you’ll see in the case studies on the site).

It’s fast, simple, and anyone can do it.

If you can follow some simple instructions, and actually DO what this Quick Flip Formula teaches you to do, you will make money.

At the sales page, press the F5 key once and look for a $10 discount.

You can get banned and still be happy.

Affiliate MillionaireGoogle sucks!

At least that’s what 15,000 poor marketers think who had their AdWords accounts BANNED for life.

Well guess what, a super affiliate has stepped forward and revealed how he NEVER uses Google yet still made around $1,000,000+ of affiliate sales!

All is explained in this shocking video.

This is some menacing stuff up until now only his $25,000 private clients have been exposed to.

HUGE Affiliate Paydays like:

> $39,014.56 selling a $77 e-book in less than 5 days

> $70,782.27 selling a content management system in 7 days

> $29,013.39 selling a PPC software tool

That’s $138,810.22 in total from just three affiliate promotions.

But remember, the fact that he generated around $1,000,000 of affiliate sales without spending a penny on Google is truly fascinating!

Remember this super affiliate’s name: Andrew Fox.

I strongly recommend you go watch the video now.

New Generation Of Upsell Marketing System (100% Free).

1ClickUpgrade System

I got extremely good news for you if you’re selling products on the Internet and an affiliate marketing because…

Internet top gun Patric Chan have just released his secrets upsell weapon that can be integrated with almost all of the mainstream merchants, including PayPal and ClickBank!

Not only that, he’s giving the proven software for free.

Get the 1ClickUpgrade System now before it’s gone…

Similar systems like this would cost you at least $97 or a monthly subscription fee, but you pay nothing to get it today.

At the end of the day, it can only get your customers to buy MORE from you.

Start increasing your sales automatically now…

Facebook Now OWNS Google

Google AdWords sucks, and it was just a matter of time until someone came along to knock them off their high horse and folks…that’s Facebook.

They are OWNING Google in the advertising space right now and they are just warming up…

My buddy Ryan Deiss has officially FIRED Google for search advertising and switched his entire budget to Facebook (except for Gmail).


1. Facebook has way more traffic. Over 39 BILLION page views a month!

2. You can TARGET your ads so that only people who really want your stuff see your ads…duh!

3. Facebook is simple to use and fast, you’ll be getting killer traffic in just a few hours.

4. Facebook ads are 1/4 to HALF the cost of Google AdWords.

5. Facebook loves affiliates and they love their advertiser and marketers…

And many more reasons you can discover by checking out this video where Ryan explains his breakthrough idea for Facebook advertising.

Tips For Writing An Effective Sales Page by Daylynne Starr

So you finally have your product ready to sell. What a great feeling! Now you’re ready to write up a sales page and start selling.

Have you given that any thought up till now? Well, you know how to do it. Just follow the pattern you see on all the other sales pages. Good idea! A grabber of a headline, then a powerful opening sentence.

Take these suggestions into consideration along with that and get some great results.

1. Put a real picture of yourself in your ad. This will show people that you’re not hiding behind your web site or a company name. Show them that you are a real person and you’re not afraid to backup your product.

2. List any famous or respected people who have purchased or used your product or other products. These people need to be fairly well known to your target audience, but don’t need to be major celebrities.

3. Include the results of any tests you may have run on your product. Can be stats, screenshots of results, even money or gross sales.

4. Show the results of any positive surveys you’ve taken from your customers or even just the general public. You could even just survey your current customers and list the results.

5. Tell about any other publications who may have written about your business, product or websites, or your reputation. It might be a product review, on a top ten list, an article, etc.

6. List any related books, products, courses or software that you have written. Or even names of articles you may have written for your blog. This can give you credibility because it shows you’re an expert.

7. Have a professional looking site when you publish your ad. When people visit your site and it looks unprofessional, they’ll relate that to your product.

8. Show any endorsements you may have from other marketers or famous people. Some people think if a famous person knows and uses your product, they’ll be safe in using it too.

9. BONUSES. Whatever you do, do NOT forget to add some bonuses. People have bought products based solely on the bonus offers. Be sure to include the value of the bonuses, and make them as appealing as the product you are selling.

10. Use a money-back guarantee in your ad. This will remove the risk from your potential customers and show them that you stand behind your product.

11. Provide testimonials from satisfied customers in your ad. The testimonials should include specific and believable results your customers have received. Remember the law now requires real people in testimonials.

12. Don’t forget a P.S. or two or even three. People read P.S. sometimes even before they read the copy.

13. Be sure to put the price in the ad! Really I’ve seen several ads lately where the only way to find the price was to hit the Pay-Now button.

14. Then, whatever you do, be sure to test all the links.

That’s it. Lots of good sales to you. Oh yes, before you announce the site, it’s always a good idea to have someone else take a close look at it. This can be someone you work with on the Net, or even a family member.

Follow Up Forever: The Key To Effective Marketing by Clate Mask

What is the REAL purpose of follow-up? Not everybody is ready to purchase your products or services right now. But that doesn’t mean they won’t eventually. Follow-up keeps your name in front of your contacts until they are ready to buy.

When should my first follow-up message go out? Immediately. If you obtained a lead from your website, make sure they instantly receive an e-mail from you. If you purchase your leads, get in touch with them right away. If you spoke to a prospect in person or on the phone, send them a follow-up message. Don’t give them time to forget about you. Start building that relationship right now.

How frequently should I follow up with my contacts? When first marketing to a lead or customer, it’s all right to send them several sequential e-mails. Remember, the average person needs to hear your message seven times before they buy. Follow up regularly during the first year of contact. After that you can include them in a less frequent campaign.

How long should I continue to follow up? Follow up should continue indefinitely. If you have a system in place, this should be a simple task. It never hurts to stay in touch. After all, you can never guess when a prospect will be ready to buy.

If you take the time to consistently follow up with ALL your prospects and customers, you will be adding hundreds, even thousands of dollars to your bottom line.

Clate Mask is the CEO of Infusionsoft.

How To Get All The Free Traffic You Want With Only One Marketing Activity by Jimmy D. Brown

Are you a “traffic juggler”?

That is, do you attempt to get traffic to your site by doing all kinds of activities ranging from SEO to PPC listings to buying solo mailings?

In other words, do you juggle your traffic generation activities like multi-colored balls, never holding on to one for very long and always moving on to the next one?

As a recovering “traffic juggler” myself, I can tell you this with great certainty…you and I aren’t alone.

Sadly, most Internet marketers wear the same hat. They complicate things by trying every new traffic strategy, buying ever new traffic tool and joining every new traffic program.

It doesn’t need to be that way.

In fact, what I want to suggest to you in this article will make your life a whole lot easier, and, as a direct result, will actually get more traffic to your site than ever before.

Brace yourself for a life-changing statement: “If you have your own product to sell online, you only need to focus on ONE traffic strategy!”

Yep, you read that correctly.

Instead of trying to do a gazillion things, there is a very simple, very effective approach: focus on the ONE thing that really matters, the ONE thing that produces the greatest results, the ONE thing that will get you all the traffic you’ll ever need.

And that ONE thing is to…* Start, Strengthen and Spread Your Own Affiliate Program *

Let’s look at that statement in 3 steps for simplicity purposes.

Step 1: *START* Your Affiliate Program.

There is one major reason why you need to start your own affiliate program that stands head and shoulders above the rest: every traffic generation concept (past, present and future) can be done FOR YOU, BY OTHERS if you have your own affiliate program in place.

Let that sink in. Chew on that for a while. It’s such a paradigm shift that most people don’t even realize the tidal-wave-like power behind the concept.

Instead of you working with PPC ads and you working on the SEO stuff and you buying the solo mailings, you can get others to do this FOR YOU as a member of your affiliate program.

So, to begin with, you need to start your own affiliate program. A great place to do this is ClickBank.

Step 2: *STRENGTHEN* Your Affiliate Program.

After establishing your affiliate program, it’s important to ‘strengthen’ it, that is, you will need to train your affiliates to do all of the marketing for you. You’ll also need to provide them with marketing materials such as brandable PDF reports, articles, advertisements, banners, etc.

But let’s take this another step.

Instead of loading some marketing and training materials to your affiliate center and leaving it up to your affiliates to figure out how to use them, why not point out how to use them?

Example: List 10 great newsletters where they can purchase solo mailings to promote your offer. Put something in there for every budget. (What a nice treat it will be when one of your aggressive affiliates purchases a $500 solo mailing to promote your offer!)

You’ll be SHOCKED to see what this one additional step can mean to your bottom line.

But you could take it even another step further.

How about offering to personally train 10 affiliates in how best to promote your offer? You could teach one how to use e-zine advertising; another how to buy PPC ads in numerous engines; still another how to distribute e-zine articles.

Here’s an idea: how about you purchase a copy of the latest traffic tool or manual for one of your affiliates and get them involved in using it to promote you?

Can you imagine the impact?

Step 3: *SPREAD* Your Affiliate Program.

Finally, you want to continue growing your program by recruiting more and more affiliates. As your numbers grow, so will your results.

The bottom line is simple: instead of ‘juggling’ a bunch of different traffic ideas, a much more effective use of your time is to focus on ONE source of traffic: your own affiliate program.

Juggling is great for clowns, but lousy for Internet marketers.

Don’t be a clown when it comes to your business.

About Dan Kennedy’s “Success Super Conference” offer…

I’m assuming you probably got e-mails that are promoting this or read about it on a blog or saw the banner ads around the Net.

But if you haven’t, let me fill you in because this really is impressive…

I know some readers on here are new so let me first mention that Dan Kennedy isn’t another “newcomer”.

He has 30+ bestselling books. He’s been a top marketing consultant to billion-dollar companies and he’s been around for decades.

Some will label him as the grandfather of information marketing. I’m not sure if that’s entirely accurate but he’s been very successful for 25+ years and, in fact, through his platinum coaching programs and courses just like this Success Super Conference he’s trained many of today’s household name “Internet marketers”.

Pick your favorite “guru” and there’s a definite probability that they have Dan Kennedy’s products in their library but there’s a good chance that they also attended a Dan Kennedy seminar or took part in his inner circle mentorship programs.

So this isn’t just another marketer who learned how to write an e-book, create some videos and sell it. Dan Kennedy should certainly be right near the top of true world-class authorities that you listen to about all things money and business.

New Marketing, Direct Marketing & Success Super Conference

At the time of me writing this, there’s a special promotion going on for Dan’s “New Marketing, Direct Marketing & Success Super Conference”. I’ll let you read about it but here’s what else comes with this promotion:

– Dan Kennedy’s “The Money System: How to Get the Money You Need for Any Business Venture”. This normally sells for $250.

Want Dan Kennedy to review your marketing plan and personally advise you? How much do you think THAT would cost you? Thousands normally. BUT here are 2 of the bonuses also included:

– A Product Marketing Evaluation Certificate ($500 Consultation Value): This certificate entitles you to send a brief description of your product, photos, literature etc. with your specific questions about marketing your product and Dan Kennedy will personally review and evaluate your information and you will receive a customized reply including marketing recommendations.

– A certificate for 2 FREE Books from Dan: #1 “Yes, You Can Get Rich FAST” and #2. “How To Solve All Your Advertising, Marketing and Sales Problems FAST AND FOREVER”.

AND…(yes it keeps going)…

This is an unannounced bonus. It’s not mentioned on the main offer page but you’ll find out that you also get the entire Midas Touch Library.

If you want to read all about it, here’s what’s included in JUST the Midas Touch course ** but don’t buy it there! ** That’s not the special promo page.

Midas Touch sells for $139 but it’s also included free in this promotion all for under $100.

This is a collection from a true, proven, worldwide respected, veteran direct marketer that you should NOT ignore.

But don’t just buy it…study it! I’m telling you, if you’re not a Dan Kennedy fan yet, you will be as soon as you start digging into any of these.

Here’s the page for the special offer.

Oh, and there isn’t a continuity or forced membership or additional charges with this.

It’s nice to see a package that over-delivers in value AND comes from an expert that’s probably the #1 recognized name in the industry.

Tell your friends or twitter followers about this too please.

I’m sure they’ll appreciate it as well.

Stupidly Simple way to rank #1 in Google.

Stupidly Simple SEO

Would you like to discover how to flood your website with FREE traffic with #5, #2, or even #1 rankings in Google, Yahoo and BING?

If your answer is “Yes”, then I have great news for you.

I just found out that for the first time ever, Phil Henderson is giving away his $97 value Step-By-Step exclusive video where you can watch over his shoulder as he selects a top-selling item, builds a simple one-page site and ranks on page one of Google in under 30 minutes!

In the video, you get to see every step he takes, nothing is held back, he even shows you how to select a “hot selling” item that people are hungry to buy…I don’t know anyone else who’d let you see this and all for free too.

After watching the video you will have the exact same tools and strategies he has to dominate his chosen niches time and time again.

Watch the free video now to discover how to flood your website with unlimited FREE traffic from Google, Yahoo, and BING…

…Using the same *secret formula* Phil has used to beat out 60 MILLION competitors for #1 and #2 rankings for the last 6 months.

Video can outsell anything. PERIOD.


Want to know what separates the men from the boys?

VIDEO—that’s it, case and point.

Look at all the online businesses of 6 and 7-figure earners. What do they all have in common? VIDEO, that’s what.

Nothing can sell better than video.

The truth of the matter is that we must capture the attention of a visitor immediately or risk the chance that they will surf away!

The most powerful way to do this is through media.

Now, most of us dread the task of getting in front of a microphone or even more so a camera to try and sell yourself and then eventually sell your product or service.

The thought can be outright intimidating!

Have you ever felt that way before?

Worry no more…

I recently came across an amazing product that addresses this very task. It’s a fully integrated product that combines pre-recorded audio flairs, video skins, audio loops and software, basically everything you need to create your own strong audio and video messages with a cut-and-paste method.

VOXflair even gives you the websites, squeeze pages and everything FOR REAL!

Download your free backlinks generator script.

Free Backlinks Generator

You may have been told it’s all about ranking high on search engines such as Google and that in turn depends on getting backlinks.

Well today I want to recommend a backlinks generator script to you that does just that.

You can download it for free but look out for 2 upgrade versions which gives you massive additional benefits:

1) You can add your own name and website link to the script and give it away or sell it.

2) When people install the script on their sites you then get additional backlinks to your site and also traffic.

3) Your Affiliate ID is also stored in the script so you get commission on any sales of the upgraded scripts made when someone clicks on your links (including links in the scripts you gave away!)

This is a very viral system and once you start it the links, traffic and commissions grow almost by themselves (via other people doing the work for you but you get the idea).

The Secret To Simple Six Figures Exposed!

Simple Six Figures

When many people think of starting their own business, they go out and look at all the different options. Eventually, they will come to the online world. Then it’s like a vacuum. They get sucked in and drown in the information.

I recently had the very good fortune of being introduced to Paul Evans, who is known as the Short Giant of Online Business and champion of all things “online membership”. Paul is a former youth minister, a current worship leader, and executive director of +100 missions. He’s also an Internet Marketer, and from what I’ve seen, has the best membership resource there is. He teaches entrepreneurs how to create a simple but highly effective membership site in their business. This allows them to work ON their business, not just IN their business.

Listening to him, the light bulbs began to go off in my head. I was brought back to the lessons that I had learned but put aside because I was too busy worrying about all the tasks I needed to do to run a business online successfully. For some reason, many entrepreneurs (myself included) believe that when they start their business, they have to learn everything there is to learn about running and marketing their business first.

From writing articles, buying PPC, creating videos, setting up a wordpress blog, or forum marketing, we believe we have to know it all and do it all. According to Paul, most marketers can set up a simple membership site—like he has done—to allow them to release a lot of time, “get a life”, and create a real business with Simple Six Figures.

The solution that Paul has for all this? Simple. Simply set up a Simple Six Figures membership site to free your days while you do what you want. Most are not even aware that there are membership sites you can build and spend as little as 30 minutes a week on, and still have a business.

Now, when I first heard about this, I thought, “Hmmm, this has got to be very expensive…how can you do this and still not spend hours upon hours on these sites?” Good question. This question—and more—is answered by Paul so freely at his website and on his brand new video on that site where he reveals a case study.

If you’re looking for a way to spend less time on your business while still being able to count on it, you have got to check out this site that Paul has set up. It will allow you to actually accomplish that.

Paul Evans is known for his integrity and he hasn’t disappointed with this product. He pulls out all the stops and lays out a real, doable, and simple system. The same system he used himself to accomplish six figures from just one site that he reveals in his case study.

To see this case study, Watch the video at Simple Six Figures.

Newbie generates 4 figures a month – check it out.

Newbie Workbook

I just discovered a newbie named Bryan who’s had great success on the Internet following a very specific system that generates consistent cash every week. You’ll see video proof in a sec.

His name is Bryan, and with only 4 months experience under his belt, and working part-time in the evenings, he was able to go from zero to over $100 a day while on a zero-dollar budget!

Would those results make a difference to your current situation?

If so, here’s the really exciting part.

Bryan documented every step he took, day by day, and compiled it into a TRUE step-by-step “Newbie Workbook” that comes in a PDF that you can print it off and use as a daily checklist.

If a complete newbie can do it, why not you?

Check out Bryan’s story and download his exciting Newbie Workbook, and I look forward to hearing your success story next month

This is valuable.

Tim Bekker gives away 50 FREE money training packages including 3 blueprints, 5 templates and 1 MP3 recording. Grab your free package RIGHT NOW.

Are You A Marketer Or Widget Provider? by Clate Mask

What drove you to start your own small business? A passion for the product or service you provide? A desire to be your own boss? A chance to dust off some ambition? A drive to stick it to “the man?”

Did you become a small business owner because you enjoy marketing? Probably not. But, if you’re going to continue to grow your business you have to realize this important fact: you are a marketer, not a widget provider.

Let me quickly show you the difference between a marketer and a widget provider.

A Widget Provider:
Has products
Talked to prospects
Has customers
Owns a business
Hopes they’ll stay in business

A Marketer:
Sells products
Continually talks to a list of prospects
Builds relationships with customers
Grows their business
Is building their business future

So how do you become a marketer? I’ll get into that with subsequent messages. However, here are a few questions I want you to think about:

* Do you know the difference between advertising and marketing?
* Are you building your prospect and customer lists?
* Does your business have a marketing “system” in place?

Remember, marketing can make the difference between doing alright, and skyrocketing your business!

Clate Mask is the CEO of Infusionsoft.

Building marketing websites is now as easy as 1-2-3.

Multi Profit Websites

Imagine having your very own website that you have created yourself, built to your specification with the ability to generate you an online income? But most of all imagine creating this website yourself in 3 easy steps regardless of your experience or ability?

Sounds impossible doesn’t it?

Well it may have been, UNTIL NOW!

Allow me to introduce Multi Profit Websites. The website ANYONE can build in three easy steps.

Here’s what you need to do:

Step 1: Login to your admin control panel.

Step 2: Edit your website (this is so easy a 7-year-old could do it)

Step 3: Start Making Money

With Multi Profit Websites all you have to do is fill in a few fields and it will automatically create a professional-looking website for you to use to build an online income.

Setup an affiliate minisite in 10 minutes!

In about 10 minutes, probably less, you can set up a niche affiliate website by editing 1 file. I know, it sounds too good to be true, but lucky for us, it’s not.

That’s what you get when you run John Delavera’s latest software, Instant Minisite Builder.

Check out the results for yourself here:

For the demo sites above, the keyphrase “blogging for profit” and 10 related articles were used. The Instant Minisite Builder creates all the pages and updates them with all the links. The content is fetched from various sources, and all the related products through multiple sources.

Now about that “edit 1 file” thing…

Here’s how it works: For instance, say you want to create a minisite about “Going Green”. Well, all you have to do is edit 1 file to change the keywords to “Going Green”, and VOILA! Instant Minisite Builder will create a site about “Going Green” and add all the content, products etc. AUTOMATICALLY!

Changing 1 file gives you a network of pages that are updated AUTOMATICALLY with feeds and products from Amazon, Clickbank, eBay etc.

As busy business owners, how can we not love a product like this.

If you want to cut out some major time and expense creating your affiliate marketing niche sites, using any keyword you want, pick up your copy here (and you won’t believe the price…super cheap).

Benefits of rewarding your affiliates.

If you run an affiliate program, do you reward your affiliates for a job well done? If not, you should start and immediately. These programs rely on the hard work and determination of affiliates to be successful. You may be surprised how much motivation rewards can provide.

Rewards are a form of inspiration. You have to inspire your affiliates. Affiliates are more likely to advertise their websites with your links when they have additional incentives for doing so. You are indirectly telling them it is really worth their time and endeavor.

Not only does rewarding your affiliates improve their drive and determination, but it should lead to more sales for you. Affiliates will work harder to push your products into the market. This means more sales for you. It is the same with retail store affiliate programs. Whether you sell single product or one thousand, you must notice an increase in sales after putting a rewards program in place.

Now that you know the benefits of rewarding your affiliates, what type of rewards can you give? Your options are unlimited. With that said, try to keep it related to your affiliate program. For example, reward top earning affiliates with commission increases. Reward all of your affiliates with a temporary increase in commission percentages during the holidays. Give away some of your top selling products or electronic devices, like a new laptop.

It is best to reward your affiliate with prizes. This is a given, as people love free stuff. With that said, don’t discount a little bit of recognition. Do you send out monthly newsletters to your affiliates or have an online message forum? If so, highlight top earning affiliates or the most improved ones. Better yet, make it into a learning experience. Interview that affiliate or provide links to their websites or sales pages. Let your underperformers see what it takes to be a successful, well-paid partner.

The simplest way to reward an affiliate for a job well done is to send them a personal message. Did you notice that an affiliate helped to assist in a large sale, like a $2,000 television set? Send them a quick congratulatory message and thank them for participating in your program. People want to be recognized and congratulated. A boss shakes the hand of a well-performing employee in the traditional workplace, so try to do the same. Showing appreciation is a very simple yet effective way to improve moral and keep good performing affiliates on board.

As you can see, there are many ways to reward your affiliates. If you aren’t doing so now, give it a try. Financial compensation or prizes always do the trick. As previously mentioned, people like free stuff and your affiliates feel the same way. As for sending a congratulatory message or featuring a notable affiliate, you open the lines of communication. This is important when running a successful affiliate program; you and your affiliates must work together as a team.

14 Great Headlines For Copywriting

Here are 14 headline formulas that have worked well for me and can for you too:

1. Tell a story.

“They Laughed When I Sat Down at the Piano…But When I Started to Play.”

2. Make a recommendation.

“The 5 Tech Stocks You Must Own NOW.”

3. State a benefit.

“Managing UNIX Data Centers – Once Difficult, Now Easy.”

4. Make a comparison.

“How to Solve Your Emissions Problems at Half the Energy Cost of Conventional Venturi Scrubbers.”

5. Use words that help the reader visualize.

“Why Some Foods ‘Explode’ In Your Stomach.”

6. Use a testimonial.

“After Over Half a Million Miles in the Air Using AVBLEND, We’ve Had No Premature Camshaft Failures.”

7. Offer a free special report, catalog, or booklet.

“New FREE Special Report Reveals Little-Known Strategy Millionaires Use to Keep Wealth in Their Hands – and Out of Uncle Sam’s.”

8. Ask a question in the headline.

“What Do Japanese Managers Have That American Managers Sometimes Lack?”

9. Tie-in to current events.

“Stay One Step Ahead of the Stock Market Just Like Martha Stewart – But Without Her Legal Liability!”

10. Create a new terminology.

“New ‘Polarized Oil’ Magnetically Adheres to Wear Parts in Machine Tools, Making Them Last Up to 6 Times Longer.”

11. Give news using the words “new,” “introduction,” or “announcing”.

“Announcing a Painless Cut in Defense Spending.”

12. Give the reader a command – tell him to do something.

“Try Burning This Coupon.”

13. Use numbers and statistics.

“Who Ever Heard of 17,000 Blooms from a Single Plant?”

14. Promise the reader useful information.

“How to Avoid the Biggest Mistake You Can Make in Building or Buying a Home.”