A Marketing Plan is the Nature of my Success
When I wrote about the Nature of Success the other day, I had no idea what that was going to mean to me. Sure, I work towards greatness, etc. But, I didn’t know the journey my life would now be taking.
A few months ago God put it on my heart to develop some scripture cards using my photos. I created 59 different designs so far. But I did not know what to do with them.
So I put them up for sale on cafepress and Lulu…to no avail. I haven’t sold not one of them yet. Sure, everyone compliments me telling me they are gorgeous, but no one has bought a thing.
So I needed to check myself. Am I thinking too small? What should I do?
Fresh out of ideas, I began to pray. I was led to the Family Christian Stores website where I discovered they do accept new product recommendations from people like myself. However, my new product just can’t be sent in. I have to create a marketing plan.
Instantly I went into tears. A marketing plan, how do I do that? The real reason I was crying because as a radio sales representative at Clear Channel, that’s all we did. Create marketing plans, or marketing solutions for clients. And guess what? I hated doing it!
Isn’t it interesting how we sometimes find ourselves right back where we don’t want to be? Thinking we had escaped a struggle only to find ourselves right back in the same place, at the same point we left, having to deal with the same stuff?
Well, today is day 1 of my marketing plan creation. I don’t have any other choice. You are witnessing the nature of my success.
I’m going to order this movie, “Change is Good, You go First.” That exemplifies where I am right now. Talk to you later. I’ll let you know how I’m doing on the marketing plan.






tedmauro said,
Wrote on June 18, 2009 @ 4:17 am
Nice post, Thanks for sharing. Good luck with your marketing plan.